The RE;RE;RE; Lab was founded in 2020 and is dedicated to re-imagining, reusing, and re-creating all reusable fabrics. To deal with the stock and scattered fabrics that result from the R&D and production process, Sesame Lab strives to minimize wasted resources to re-model and redevelop these fabrics creatively. The Lab transforms them into lifestyle artworks. The creative products have been used internally and in JIANGNANBUYI's stores nationwide. New products, featuring superb design and practical value, have also been introduced to the market through cross-border collaboration and are very popular with consumers.

Reused products created by RE;RE;RE; Lab can be seen everywhere in the daily operations of JIANGNANBUYI. Brands under JIANGNANBUYI hold an ordering fair every six months and require tons of business bags. RE;RE;RE; Lab reuses fabrics to make practical and elegant business bags based on each brand's positioning and the fabrics it has in stock. At the recent S/S 2023 ordering fair alone, RE;RE;RE; Lab used 1,325 meters of in-stock fabric to produce 2,512 business bags, meeting the needs of the fair and making it more environmentally friendly. Repurposed textiles have also pervaded the daily operations of JIANGNANBUYI, ranging from eco-friendly tissue boxes made of stock wool tweed for stores nationwide to laundry bags, coasters, and pillows for each brand.

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JIANGNANBUYI RE;RE;RE; Lab Brings Sustainable Fashion to Life

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