Cotton, leather and synthetic fibers are widely used as textile raw materials, and their manufacturing processes have caused unpredictable pollutants and threats to the “members of the earth”, such as soil, water, the air and wild animals. In this context, the cultivation and production of organic fibers have become an important means of supporting biodiversity.

JIANGNANBUYI thus actively explores and uses sustainable raw materials and is introducing advanced technologies in the production process to minimize its impact on the environment. In terms of the application of fabrics, JIANGNANBUYI continues to promote the use of sustainable raw materials, such as sustainable cotton, lyocell fiber (sustainable cellulose fiber) and hemp. In S/S 2023, CROQUIS, a menswear brand under JIANGNANBUYI, used organic flax as a material, the production process of which strictly follows the standards of organic agriculture without the use of chemical fertilizers, pesticides and genetically modified seeds. The natural pollination of flax flowers and the benefit of planting flax in maintaining soil fertility and structure are conducive to protecting and restoring biodiversity.

JIANGNANBUYI is also experimenting with a variety of emerging materials, including Renew and recycled nylon. In 2022, the proportion of sustainable raw materials procured by JIANGNANBUYI reached 6.3%. By the end of fiscal year 2025,JIANGNANBUYI this proportion is projected to be at least 30%.

By protecting biodiversity, what we gain is not only the continuous improvement of the environment, the recovery of wild animal and plant populations and the continuation of life, but also the high-quality survival and development of human beings. With unremitting efforts, JIANGNANBUYI will continue to cooperate with everyone it can to restore biodiversity and build a better home for human beings.

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JIANGNANBUYI Protects Biodiversity with Sustainable Fabrics

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